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How Lawyers Can Maximize The Use of Their Business Cards

Believe it or not, a business card can be a very powerful tool for your law practice, and some serious thought should be put into the design and how you use your card. In the above video, I discuss...

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More Referrals For Your Law Firm Through Personalized Appreciation

Without a doubt, referrals are a major source of business for any law firm; therefore, every attorney should really understand how to get them! Best of all, referrals cost you almost nothing, and when...

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Say Thank You your Law Firm’s Clients

Your past clients can be just as important as your current or future clients because of their ability to give you referrals. Check out this week’s video as I share a few tips on how to say thank you to...

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What do clients think you are?

Who are you? Better yet – who do your clients think you are? This week’s Bright Idea is about potential clients seeing, knowing and trusting you based on your Social Media persona. The best suggestion...

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Social Networking for Lawyers

Let’s assume, based on the vast amount of material available on this topic, that you have a well-designed blog, Facebook page and Twitter account.  You are writing fresh content or repurposing items...

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Personal Injury Lawyers Increase Credibility

Want instant credibility, expert status and a business card that lasts for years? Then write an educational consumer book. A book is the ultimate marketing tool because it positions you as an expert...

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Tips for a personal injury or disability law firm blog

Creating a blog is a means for gaining more exposure for you and your firm. You want people to visit your blog – the more traffic, the more exposure, the more potential clients become clients. There is...

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Google+ vs. Facebook and What Lawyers Should Do

Google+ is one hot topic! Last week we gave PILMMA Members a Tip of the Week on how to use Google+ to market their firms . Many say it’s the next big thing and that Facebook’s 15 minutes of fame is...

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Investing In YOU Is Investing In Your Law Firm

Why do some people find success quickly as entrepreneurs while most others struggle? “What’s the fastest way to grow my business?” That’s usually the first question I get asked when I meet an...

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“The deepest principle in human nature is the craving to be appreciated!”–...

Do You Know Who the Most Successful Referral Marketer of All Time Is?   His name is Joe Girard. Joe was so successful at generating sales through referrals that he was named by the Guinness Book of the...

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15 Business Card Sins Lawyers Commit

Lately, it always seems like we get wrapped up in the latest advances in technology and how we are going to use these advances to market our firm.  And don’t get me wrong, technology is very important,...

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